CROSSFIT LA HUELLA | NIKE EVENT

A NIKE EVENT AT THE SPEED OF LIGHT

LIGHTING VIEWS

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A dramatic field of red light washes across the training space and Nike product showcase areas, building a crisp, pulse-pounding luminous rhythm tailored to the character of the event.

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This custom lighting concept makes a striking statement, enveloping the entire area and the exhibited collections in an unapologetic crimson, transforming the venue into a sanctuary of athletic excellence and raw urban energy.

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THE HIGH IMPACT VISUAL IMAGE CELEBRATES THE ENERGY OF NIKE’S CROSS-FIT COMMUNITY AT LA HUELLA GYM

credits

Client
Crossfit La Huella @ Nike

Photo
Milena Rosés

Year
2019

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TRANSICIONS @MASIA FREIXA

MODERNIST ARCHITECTURE AS A REVEALER OF DAYLIGHT TRANSITIONS

LIGHTING VIEWS

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A vibrant, dynamic light installation transforms the white organic façade of La Masia Freixa into a living canvas, casting a kaleidoscopic glow that honors its modernist curves. Every architectural detail is illuminated with shifting, saturated hues, making the historic structure pulsate with color and life.

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A spectacular color-changing lighting performance sweeps across the envelope of La Masia Freixa, weaving a luminous narrative that redefines the Catalan landmark. This custom illumination makes the organic geometry breathe with synchronized color sequences, creating an avant-garde and breathtaking urban spectacle.

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THE ORGANIC LANGUAGE OF CATALAN MODERNISM SERVES AS AN IDEAL BACKGROUND WHERE DAYLIGHT AND SKY TRANSITIONS ARE BROUGHT TO LIFE

CREDITS

Client
LAMP @ International Day of Light 2021

Programming and Installation
LAMP

Photo
Vicky Ocaña, courtesy of LAMP

Year
2021

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(IN)MATERIAL

VISUAL REFLECTIONS ON THE INTANGIBLE MATTER

LIGHTING VIEWS

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Delicate wire structures materialize and dematerialize across Inmaterial, shifting dynamically with light, viewpoint, and music to create an ethereal, hypnotic visual experience.

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An intricate interplay of fine wire structures weaves through the space, responding to sound and illumination to establish an avant-garde, mesmerizing atmosphere.

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FINE WIRES STRUCTURES MATERIALIZE AND DEMATERIALIZE ACCORDING TO THE PRESENCE OR ABSENCE OF LIGHT, TO THE OBSERVER’S POINT OF VIEW, AND TO THE MUSIC ATMOSPHERE

CREDITS

Client
For APDI @ Llumbcn Festival 2018

Programming
Protopixel – Daniel Gallardo

Installation and technical support
Difusiona

Photo
Milena Rosés

Video Maker
Elizaveta Mamedova

Year
2018

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PULSE#897

THE PULSE OF LIGHT,
THE PULSE OF PEOPLE

LIGHTING VIEWS

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A dynamic, interactive light art installation transforms the iconic façade of the Simón headquarters in Poblenou, casting a pulsating, rhythmic glow that translates human presence, light, and sound into a living canvas.

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Inspired by the legendary 897 push button by Simón, every synchronized fixture is meticulously choreographed to accentuate the architectural envelope and the geometry of industrial design, creating an urban spectacle that feels electric, avant-garde, and deeply hypnotic against the night sky.

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INSPIRED BY THE DESIGN OF THE FAMOUS PUSH BUTTON 897 BY SIMON THIS LIGHTING INSTALLATION METAPHORICALLY ILLUSTRATES THE INTERACTION BETWEEN PEOPLE, LIGHT AND SOUND.

cREDITS

Client
Simon

Photo
Milena Rosés

Year
2019

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